The answer to this question is very simple. We need to create the product looking more expensive than the asked price. It depends on many factors. In this article we will consider what is fundamental for profitable real estate investments, what components lead to high profitability for investors and how to achieve a level of profit beyond the standards in the industry. The article tells about the best projects to invest in and how to achieve 100% guarantee of investment security. After reading to the end, perhaps your mindset will change. Knowledge is a great power; knowledge is worth a lot of money. An out-of-the-box view of investment projects requires you to forget stereotypes and discover other opportunities.
Let's see what affects the profitability of the project and how to make it highly profitable and interesting for the investor. By answering these questions, we will understand which real estate investment are the most profitable.
CONTENT:
Golden Rule in Real Esate Business
Transforming Aesthetics. Find a unique idea!
The golden ratio rule
Creating a visual effect. The Art of Design
Golden Rule in Real Esate Business
The first golden rule is the uniqueness of the project. There is no point in wasting your time, and even less so the time of investors, on trivial projects. There are enough of them on the market. Who can surprise people with another construction of apartment complexes, where everything is clear and known beforehand, or another office center, covered parking lot or shopping mall? Of course, all these objects are necessary, but the competition in this industry is so high that there have already formed the behavioral stereotypes of how to build and what to build in order to stay in the market trend. The industry dictates its profit standards. But any of these ideas can be turned into a unique project, a concept that simply does not exist in the world, a novelty in a market where everything is not as everyone is used to seeing. Therefore, we need a transformation of aesthetics, a new look at the projects, not to do it the way others do, to do it in our own way, not better, not worse, but in our own way. And then the face of the project will appear, its individuality, and then we will get closer to the cherished goal: to create a unique project.
Transforming Aesthetics. Find a unique idea!
There are not many palaces, and there are not many flaming birds flying in flocks.
All this is true. But, still, there the question remains. But why do we have the deep awareness of what is happening around us as something threatening. The world has been swept by a wave of new fashion for so-called minimalism in design, both in interior design and in architecture. The overall stagnation and almost collapse of the entire system of the world economy with its endless striving to accelerate technological progress and improve living standards and consumption, the system of making money out of thin air (all the stock exchange instruments of profit from so-called investments) without the real economy sector, where all the wealth accumulated by mankind is created, it all lead to degradation and feralization.
People simply stop perceiving beauty, tastes are transformed to such an extent that we begin to easily accept other aesthetics. And the problem is not even that time is changing, but that time is changing humanity in the direction of regress, not progress. Hence the appearance of completely faceless houses, faceless cities, modern architecture in so-called "boxes" - a minimalistic style of cement houses with circular glazing, marketed as a trend in architecture, which changes the consumer's consciousness, imposing false values. They say this is fashionable and your house is trendy. And indeed, when choosing a new property, the consumer is faced with the fact that there is simply no other choice. And the question is only the number of square meters and the location. Even the interior decoration is not so important, it is standard and also faceless. But at the same time there is the question of what would be left behind, what would we pass on to the next generation. In examining this topic, I am first and foremost concerned with art, both in the interior and in architecture. It is art that remains for centuries.
The rest simply dissolves and fades into oblivion. Why do we have museums today, with great canvases of famous artists? Because, this is all art. It was brought to us by a class of aristocrats. It was they, with their ability to see beauty and education, they could isolate the special beauty and preserve it for posterity. If not their unique homes with works of art the world would never have known the great names of their creators. They passed it down from generation to generation.
How will these faceless boxes of homes worth millions of dollars be perceived today, 20 years from now, and 30 years from now. What will be left of it? Probably nothing. Such houses could not be an investment, and sooner or later another "masterpiece" of architecture will be built in their place. Once again, architects will play with the standards of the market and the tastes of their clients. That’s why it happens.
The question arises as to whether an investor will react easily to such projects. Yes, stereotypical behavior will work. Since everyone is doing it, the project is a win-win. But, most likely, such projects are unlikely to interest him. Many such ideas die before they are born. But is that what we want? We want an immediate action, we want a "wow” effect.
Therefore, we have to work on the ideas first, find an idea that takes our own breath away and creates a state of slight euphoria.
Hence the initial conclusion: it does not matter what kind of real estate object we create, the main thing is that it must be an undeniable novelty on the market at least, and, at maximum, a world masterpiece, which has no analogues.
What is a novelty? First of all, any idea arises in our head. It's us who see its details, and we need to make it very clear to the investor and to turn our fantasies into a real investment project and a business plan.
Therefore, we need to have pictures of the project that speak for themselves. Graphics can sell the project without any words at all. He who thinks clearly, he speaks clearly. The perfect situation is to have such a picture, such visualization when we can see this novelty with the naked eye.
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